top of page

Dale's Day at Daytona: that time when Earnhardt won the 500

It's Daytona 500 week, and I can't help but think back to that day 28 years ago when the inevitable finally happened and Earnhardt won the 500 on NASCAR's biggest stage!


Daytona 500 at Daytona InternationalSpeedway in Daytona Beach, FL on February 15, 1998.  (Photo by Brian Cleary/www.bcpix.com)
Dale Earnhardt celebrates with donuts in the grass after winning the Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998. (Photo by Brian Cleary/www.bcpix.com)



After 19 tries at victory in the Daytona 500, NASCAR icon Dale Earnhardt finally took the trophy in the 1998 version of the event.


Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998.  (Photo by Brian Cleary/www.bcpix.com)
Dale Earnhardt, Daytona 500 at Daytona InternationalSpeedway in Daytona Beach, FL on February 15, 1998. (Photo by Brian Cleary/www.bcpix.com)

Up until that February day in '98, it seemed that The Intimidator had tried every option to come up short in winning NASCAR's biggest race.


In 1986 he ran short of gas and had to duck in for a top-off, allowing Geoff Bodine to claim the win after dueling with Earnhardt all day.


Dale Earnhardt makes a pit stop en route to victory in the Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998.  (Photo by Brian Cleary/www.bcpix.com)
Dale Earnhardt makes a pit stop en route to victory in the Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998. (Photo by Brian Cleary/www.bcpix.com)

In 1990 a cut tire on the last lap gave the win to Derrike Cope.


A 1991 back straightaway seagull strike knocked a hole in the front of the Goodwrench Chevy and ruined the Man in Black's chances on that day.



But on his 20th attempt it all came together for Earnhardt and he beat Bobby Labonte, Jeremy Mayfield, Ken Schrader and Rusty Wallace to the line to take the white flag and yellow flag together, finally sealing his first, and what ended up being his only win in the Great American Race.






Dale Earnhardt, Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998.  (Photo by Brian Cleary/www.bcpix.com)
Dale Earnhardt, Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998. (Photo by Brian Cleary/www.bcpix.com)

From my perch in the Robert's Tower photo stand, I watched as virtually every crew member from every team on pit road greeted Earnhardt on his way to victory lane. After an impromtu set of donuts in the tri-oval grass, the Black #3 Richard Childress Racing Chevrolet headed to the winner's circle for one of the most highly anticipated celebrations in the race's long history.


Crew members line up to congratulate Dale Earnhardt after he won the Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998.  (Photo by Brian Cleary/www.bcpix.com)
Crew members line up to congratulate Dale Earnhardt after he won the Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998. (Photo by Brian Cleary/www.bcpix.com)

The win ended a 59 race victory drought for Earnhardt and was his only victory in 1998.


The '98 500 was one of the most most memorable Daytona 500's I ever photographed and reinforced my impression of Dale Earnhardt as a near mythical figure in the history of stock car racing.


Dale Earnhardt streaks past the packed grandstands, Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998.  (Photo by Brian Cleary/www.bcpix.com)
Dale Earnhardt streaks past the packed grandstands, Daytona 500 at Daytona International Speedway in Daytona Beach, FL on February 15, 1998. (Photo by Brian Cleary/www.bcpix.com)





Photo Stories at BCPIX.com

Original photography and firsthand visual history by Brian Cleary.

All images © Brian Cleary. Editorial licensing available.

Some posts may include sponsored or affiliate links.



Photo Stories by BCPIX

 

 

Photo Stories is the narrative side of BCPIX.com—a place where photography, history, and storytelling intersect. Drawing from my extensive film and digital archives, each post explores the stories behind the images: the people, places, and moments that define a particular time and experience.

 

While BCPIX is widely recognized for its motorsports photography—including NASCAR, IndyCar, and sports car racing—Photo Stories also showcase other sports photography, documentary photojournalism, wildlife, and landscape imagery. Together, these collections reflect a broad visual record, ranging from high-speed competition and behind-the-scenes access to quiet, observational moments in nature and everyday life.

 

All imagery on BCPIX.com is created from firsthand experience and original photography, with an emphasis on authenticity, historical context, and editorial integrity.

 

 

For Photo Buyers, Publishers & Editors

 

BCPIX.com welcomes inquiries from photo editors, publishers, researchers, authors, and content producers seeking high-quality, historically significant imagery. The archive contains professionally shot photographs suitable for editorial use in magazines, books, newspapers, documentaries, educational materials, and digital media.

 

Many images on BCPIX.com may be licensed directly through the site, providing a streamlined, rights-managed licensing process. In certain cases, commercial licensing may also be available. Buyers and editors are encouraged to explore the archive and contact BCPIX.com with specific usage requirements or custom requests.

 

 

Copyright & Licensing Notice

 

All photographs published on BCPIX.com are © Brian Cleary and are protected by U.S. and international copyright laws.

 

Images may not be copied, reproduced, republished, transmitted, or otherwise used without prior written permission. Unauthorized use is prohibited. Licensing is available for approved uses, either directly through the site or by arrangement.

 

 

Sponsored Content Disclosure

 

Some posts on BCPIX.com may include sponsored or affiliate links to related products, books, prints, or equipment. These links help support the ongoing preservation, digitization, and presentation of the BCPIX photographic archive. Sponsored links do not influence the editorial independence, historical accuracy, or opinions expressed within Photo Stories.

© 2024 by Brian Cleary/bcpix.com Powered and secured by Wix

bottom of page